they use AI? Content creation is the number

one activity you can do from day one after you buy a website to help it reach new heights or to improve its performance if it’s a bit of a fixer-upper. If you’re comfortable creating all the content, great! If not, it really helps to know what relationships the seller had with writers, editors and subject matter experts that you can leverage. It also helps to know how frequently they were publishing content so you can maintain a similar cadence. You can increase the cadence, but be wary of going too fast too quickly. Big

jumps in content production can

be a sign the seller started using AI content. You can use Ahrefs to spot mass AI-generated content in the Top Pages report and verify the information the seller has shared with you about their process: Publishing 14k pages in a matter of a few weeks. How long before the “Wrath of Google” kicks in? Make your bets, ladies & gentlemen. pic.twitter.com/Nf4lQZcj9K — Tim Soulo 🇺🇦 (@timsoulo) December 14, 2023 What do you see as the low-hanging fruit for a buyer? Many sellers and website brokers will be

happy to share the low-hanging fruit

opportunities for continuing to grow the website.will help you uncover opportunities you may not have become aware of during your research. About 90% of the time, the best opportunities will come from things like: Targeting additional keywords Updating content Closing content gaps Building more or better links Exploring additional channels like paid or social

platforms How are traffic and profits

diversified? In our book, this is the  List of Jordan Cell Phone Numbers most important question to consider if the reason you’re buying a website is to establish a passive income stream. Ask the seller about the history of profit distribution across their top pages or products. You can also assess this yourself in the website’s analytics. Look at the top three pages or products and see if any are pulling in more than 20% of the traffic or profits. It could be a sign that the website is not very well diversified. Sometimes this is ok and could be used as an

opportunity, but other times it may be

a major risk that is a deal breaker for you. 6. Negotiate the sale and migrate the assets If everything is looking and feeling good, it’s time to negotiate the sale and then migrate the assets into your possession. You’ll likely need to put forward an offer you think is fair for the asset. If a broker is involved in the sale, you can negotiate with them or directly with the seller until an agreement is reached. Keep in mind that

many website and business sales fall down

at the negotiating phase. Before 2 Alternative Ways to Make Thank You For Your Understanding  you start negotiating, decide what the asset is worth to you and make an offer at around 70% of that amount. Then, negotiate with the seller to reach a deal, but don’t get too excited and exceed your personal maximum. Once you’ve secured the deal, it’s just a matter of transferring ownership of all the assets attached to the website, including: Domain name Hosting Website files Email accounts Google Business Profile (if any) Social media accounts (if any) Financial accounts (if possible) In some cases, you may need to migrate the website to a new hosting account and if this isn’t managed properly, it could affect the